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They're Real! Lengthening Mascara

16K |
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Out of Stock
$23.20 $29.00
What it is: A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look. What it does: This breakthrough bests
Color
Black
Black
Black mini
Black mini
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Estimated delivery Oct 9–Oct 14
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Benefit Cosmetics

What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.

What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief. The custom-domed tip uses precision bristles to lift, define, and curl even your tiniest lashes. With a glossy, jet-black, long-wearing formula, you’ll flaunt luxurious, silky lashes that won’t smudge, clump, or dry out.

What else you need to know:
Go horizontal: the staggered bristles grab close to the root, boosting length and volume.
Then go vertical: the custom-domed tip with precision bristles lift, define, and curl even your tiniest lashes.

This product is an Allure Reader’s Choice award winner.

Research results:
In a consumer panel survey, the following results were reported:
- 94% saw dramatic length and volume
- 90% saw base-to-tip curl
- 94% saw visible lift
-100% saw long-wearing results

Beauty Tip:
For super curl and length, apply Roller Lash first to curl and lift your lashes. Then layer They’re Real! Lengthening Mascara on top.

2w ago
A must-not purchase
DO NOT BUY. I used this mascara for 15 years. It’s obviously been reformulated and now it smudges everytime I wear it. I’m not sure why companies insist on changing something that’s perfect. How disappointing. Now I’ve got to find a new mascara.
Read more
Squidney94
Brown eyes, Fair skin tone, Normal skin
2w ago
formula not the same
use to be my all time favorite, why did they change the formula?? 😭😭
Read more
lujii
Brown eyes, Light Medium skin tone, Combination skin
Verified Purchase
2w ago
New formula smudges bad!
Did they reformulate? This used to be my favorite no smudge, last an Armageddon mascara. I could wear this to concerts or during intense physical activities and my lashes would look stunning and last HOURS without a smudge. I repurchased after a year or so and it has smudged SO BAD every time. Like full black smudging all over my upper lids and under eye. I was so embarrassed to find myself looking like a trainwreck two hours into a date. I even tried it without foundation and on a normal day and it still smudged worse than any of my cheaper mascaras. What happened, benefit? Bring the old formula back! Sadly l’ll be returning this. :(
Read more
fairylioness
Brown eyes, Light Medium skin tone, Normal skin
2w ago
Nice every day option
This works amazingly with a primer and gives good length and is a great everyday mascara. You do have to be careful with the wand and apply it carefully. But I found it works best with a primer.
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TopazCampbell
Blue eyes, Fair skin tone, Combination skin
3w ago
So sad that this is now an awful product.
The formula changed and it’s awful now. Not even the wand saves it. I’m past the return window but I’ll never buy this again. It’s hard to remove now too, more than ever (like waterproof but messier) and it constantly bleeds black under the eyes.
Read more
Dee918
Brown eyes, Light Medium skin tone, Normal skin
1mo ago
Smears immediately
Extremely disappointing because this mascara looks fantastic when you apply. Bummer because it never stays. It flakes off all over my under eyes and smudges all over my lids within hours. I’ll use it up but won’t repurchase
Read more
Boots88
Green eyes, Fair skin tone, Combination skin
Verified Purchase
1mo ago
Does not dry
Bought the mini size of this to try it out before a wedding this weekend. Wanted to love it but the mascara does not dry and I end up with black smudges above and below my eyes. Horrible formula.
Read more
comboskingirlie
Green eyes, Fair Light skin tone, Combination skin
Verified Purchase
1mo ago
Do not buy
I wore this on a date which included walking and dinner. It was all over my face by the end of the dinner. It never dried, so it smeared everywhere. I do not recommend. Wanted to love it because the applicator is good, but I threw it away.
Read more
Jezsebel
Hazel eyes, Fair skin tone, Combination skin
Verified Purchase
1mo ago
NEVER DRYS- if you have long lashes, avoid
I thought I had found my new best mascara. It beats my regular one. The lengthening is insane, but the mascara never dries so I am constantly wiping black marks above and below my eyes. 
Read more
Jfontaine82
Blue eyes, Fair skin tone, Normal skin
Verified Purchase
1mo ago
best lengthening mascara
My favourite mascara of all time. As a girly with short and thin lashes, I'm always on the hunt for a marcara that doesn't clump (as someone with short & thin lashes will have experience with clumps from almost every mascara). This mascara not only doesn't clump very easily, but it lengthens my short lashes tremendously! I go from almost non existent blonde lashes that you don't even notice, to striking black lashes that brings out my eyes! I've gone through MANY mascaras, even highly rated ones from Sephora, and this is THE ONE. If it manages to make my short almost invisible lashes VISABLE, imagine what it does to someone who has decently lengthy or thick lashes. Whether you're a short lash or long lash babe, you'll LOVE this mascara. Don't walk, run! 🏃🏼‍♀️💋💅🏼
Read more
mackenziegiebel
Brown eyes, Fair skin tone, Combination skin

What it is:
A lengthening mascara that curls, volumizes, lifts, and separates lashes for an "out-of-here" look.

What it does:
This breakthrough bestseller reveals lashes you never knew you had! The specially designed brush features staggered bristles that grab close to the root, boosting length and volume beyond belief. The custom-domed tip uses precision bristles to lift, define, and curl even your tiniest lashes. With a glossy, jet-black, long-wearing formula, you’ll flaunt luxurious, silky lashes that won’t smudge, clump, or dry out.

What else you need to know:
Go horizontal: the staggered bristles grab close to the root, boosting length and volume.
Then go vertical: the custom-domed tip with precision bristles lift, define, and curl even your tiniest lashes.

This product is an Allure Reader’s Choice award winner.

Research results:
In a consumer panel survey, the following results were reported:
- 94% saw dramatic length and volume
- 90% saw base-to-tip curl
- 94% saw visible lift
-100% saw long-wearing results

Beauty Tip:
For super curl and length, apply Roller Lash first to curl and lift your lashes. Then layer They’re Real! Lengthening Mascara on top.

Water, Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bisdiglyceryl Polyacyladipate2, C1836 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, Vp/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium Edta, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, Bht, Sorbic Acid, [+/: Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Ultramarines (Ci 77007), Chromium Oxide Greens (Ci 77288), Chromium Hydroxide Green (Ci 77289), Titanium Dioxide (Ci 77891)], N 05827/N.


DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.

Suggested Usage:
-Position wand horizontally and wiggle from side to side and base to tip to achieve maximum volume and length and lift.
-Hold wand vertically and stroke upward to curl and separate.
-Layer generously as desired.

Precautions:
-Please read the ingredient list on the packaging of your product to be sure it is appropriate for your personal use.
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